WHAT MAKES US A MUST-TRY
THE FINEST: FROM BEAN TO BREW
For each type of bean, we study and use different fermentation methods and roasting profiles. Our Limited Edition collection tells our proud stories of many generations of development and passion for coffee cultivation.
HOLIDAY RECIPE: "CA PHE SUA DA"
VIETNAMESE ICED COFFEE RANKED NO.2 INBEST COFFEE IN THE WORLD. by Taste Atlas
IN CASE YOU DIDN'T KNOW
The Fair Trade label ensures that the coffee was produced under standards that prioritize fair wages, safe working conditions, environmental sustainability, and the economic development of farming communities. By purchasing Fair Trade coffee, consumers contribute to:
1. Fair Pricing: Fair Trade certification guarantees farmers a minimum price for their coffee, which helps protect them from market volatility and ensures they can cover their costs of production.
2. Social Investment: Fair Trade cooperatives often receive a “Fair Trade Premium” – an additional sum invested in community projects like schools, healthcare facilities, and infrastructure, or in improving the farmers’ businesses.
3. Environmental Standards: Fair Trade emphasizes sustainable farming practices, like minimizing chemical use, protecting biodiversity, and promoting organic practices where possible.
4. Empowerment of Smallholder Farmers: By working with cooperatives and organizations that represent farmers, Fair Trade certification aims to give farmers more control over their trade relationships, making it easier for them to access global markets
The “USDA Organic” label is a certification given by the United States Department of Agriculture (USDA) to products that meet strict guidelines for organic farming and production.
1. No Synthetic Chemicals: Organic crops are grown without synthetic pesticides, herbicides, and fertilizers.
2. Non-GMO: The product cannot be genetically modified.
3. Animal Welfare: For animal products, animals must be raised in conditions that allow for natural behaviors (like grazing on pasture) and without antibiotics or growth hormones.
4. Soil and Ecosystem Health: Organic farming practices must focus on maintaining and improving soil and water quality, biodiversity, and sustainable land management.
When a product is labeled “USDA Organic,” it means at least 95% of its ingredients are organic.